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What's in the guide
This guide shows you how to explore retention in new ways. You'll uncover powerful insights about your users and product that you can use to drive engagement and growth. Step-by-step, you'll build upon retention basics to answer the following questions:
  • How long do users stick around? Is retention improving?
  • What type of user should we target during acquisition?
  • What product features create value for our customers?

Bonus: Gain access to 3 customizable analyses that work with your data.

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